Tips: The power of great photography

25 JULY 2023

In the fast-paced digital world of real estate, grabbing the attention of potential buyers within seconds is paramount to a successful property sale. Great photography plays a huge role in achieving this goal. Here are five reasons why top-notch property photography is a must:


  1. First impressions matter: First impressions can make or break a sale in the competitive real estate market. High-quality photos create an instant emotional connection with potential buyers, enticing them to explore further. Professionally captured images with excellent lighting and composition make a property stand out from the rest.

  2. Attracting online buyers: In today's world of Domain and, most homebuyers start their search online. Striking visuals are essential to catch the eye of these prospective buyers as they scroll through numerous property listings. With compelling photography, your property will have a greater chance of getting noticed and generating more interest.

  3. Highlighting unique features: Great photography lets you showcase the property's best features. Whether it's the luxurious kitchen, spacious living areas, breathtaking views, or renovation possibilities, professional images help selling point these in their best light, leaving a lasting impression.
    62FitzroySt-14 copy59 Power St, Islington 12
  4. Building trust and credibility: High-quality photography not only makes a property look attractive but also adds an air of professionalism to the entire listing. This, in turn, builds trust and credibility with potential buyers, making them more likely to consider your property seriously.

  5. Faster sales and higher prices: Properties with stunning photography tend to sell faster and at higher prices. Buyers perceive well-photographed homes as more valuable. Moreover, a faster sale means reduced holding costs and less time on the market.

247MaitlandRd,Mayfield435BurudaSt-37 copyFernSt,Islington7



Back to news

Recent news

How Buyers Search | 2024

Read more

State of the Market | May - Jun 2024

Read more

Bathroom Presentation | May-Jun 2024

Read more

On the street | Feb - Mar 2024

Read more